Social psychology



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SOCIAL PSYCHOLOGY



Chapter 1 Introducing Social Psychology

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CHAPTER


Introducing Social Psychology



C H A P T E R O U T L I N E


I N T R O D U C T I O N

What Is Social Psychology?

Social Psychology Studies How We Are Influenced by Others Social Psychology Is More Than Common Sense Social Psychology Is Studied in Both Psychology and

Sociology The History of Social Psychology Reveals Its

American Roots



Organizing Principles of Explanation in Social Psychology

The Self Is Shaped by—and Shapes—the Social

Environment Social Cognition Involves Multiple Cognitive

Strategies Shaped by People’s Motives and Desires Culture Shapes Social Behavior Evolution Shapes Universal Patterns of Social

Behavior Brain Activity Affects and Is Affected by Social

Behavior





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